The Art and Science of Business Building for Coaches (online)

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This Business Building Program is for You IF

  • You want to learn how to love business building as much as you love coaching
  • You want to serve people as a professional “well paid” coach
  • You are willing to be challenged to be more than you are being
  • You are not creating the income you want through coaching
  • You are open to being coached and supported to create greater financial prosperity in your coaching business
  • You have run out of friends and family to coach and want to create new “paying” clients
  • You don’t like cold calling (who does?)
  • You want to create a part time or full time coaching business

Creating a Prosperous Coaching Practice, One Client at a Time


As coaches, we often struggle to build a successful coaching practice (I certainly did!) after our coach training.  Mastering coaching is one skill and successful business building is another.  You can try and build your business by yourself (I don’t recommend it) or if you want you can get professional help (this is why the program was created) which shortens the time you spend building your coaching business immensely.


  • Fill your calendar with client conversations
  • Get paid for coaching (say goodbye to coaching family and friends who don’t pay you)
  • Put a powerful coaching package together
  • Offer companies and organizations your professional coaching services
  • Discover your coaching fee and how to ask clients for it
  • Have professional enrollment conversations with new clients instead of non-paid coffee talks with friends
  • Slow down so your business can speed up
  • Use social media in a way that gets real results (say goodbye to flyers and emails that don’t go anywhere)
  • Connect to your own creativity so you never run out of business building ideas
  • Create a prosperous business using your own unique skills & talent (yes, they are all inside you)
  • Begin and end a professional coaching conversation with a prospective client and much, much more…

The Structure of the Class for the 6 Months:


  • Learning will take place through presentations, class discussion, demonstrations, real life examples, exercises and fun practice
  • 6-month online program: 2 classes per month, 3 hours and 30 minutes (all sessions are recorded and sent to you after class)
  • 3 master coach guest teachers (see guest master teachers list below)


  • 1 weekly prosperity building coaching audio/video from Dermot – designed specifically to jumpstart your week
  • One 90 minute mentor call outside of class every month where Dermot coaches 2 students in moving past any business building obstacles
  • Our best peer practices program will give you a session once per month with another coach in the program to help you stay accountable to your business goals (set up at the start of class)
  • Lots of surprise bonus prosperity building audios from Dermot’s personal library stash (it’s quite the library)
  • Access to the Business Building Academy where you can view your homework, watch videos, and listen to business-building audios for hours and hours
  • Access to the private Facebook group page where coaches share best business practices, tips, masterminding, successes and other useful business building resources
  • Access to the Erickson Business Center page where you can download lots of other business building templates & resources


Free access for one year to the Private Coaches Inner Circle after the program ends.  We will meet each month for an hour to share business building ideas, secrets, tech tips, best practices and get ongoing coaching support so that you continue to implement what you have learned in the program and steadily keep growing your coaching practice and that my dear coach is NO BLARNEY!

Meet Your Guest Master Teachers

All our guest master teachers are experts in their own fields and have been sharing their unique skills and knowledge for a significant amount of time with other coaches and students.  Catherine, Stephen and Kerry have created highly successful coaching practices.  I am very honored to have these incredible women attend and teach at this years program.

Catherine Casey
Catherine Casey
Kerry Rego
Kerry Rego
Stephen McGee
Stephen McGee

Need Help Making Your Decision?

  • Before making a decision to commit your time, money and energy to this program, we recommend you join us for at least one complimentary Master Class webinar or the “Experience the Art & Science of Business Building” Class (TAASBB) to get a peek inside the classroom and to experience the content and what its like to be a student of the program.

  • This experience will help you in making your decision whether or not the business building is right for you and as an added bonus you will get help in building your business right away, whether you join the program or not.

  • Link to sign up for the next “Experience the Art & Science of Business Building” program:

  • Link to sign up for the next Master Class:

Early Enrollment Bonus Features (Valid Until July 5th)

  • Sign up now and receive 2 private 60 min business building sessions with Dermot via zoom

  • Access to all 5 guest master teacher talks from last years program.

  • Receive Dermot’s top 25 list of coaching questions to ask prospective clients.

  • Access to the Coaches Inner Circle. A private group of experienced coaches hosted by Dermot that meet monthly to share tips, ideas and technology around business building.

  • Early access to the online Business Building Academy where you can listen to all the content from the upcoming business program

Online Program Schedule & Tuition

  • The Art & Science of Business Building Program begins Sept 1st, 2021.

  • The program runs Wednesdays at 10am-1:30pm (PST) on the following dates:

    September: 1 & 15
    October: 6 & 20
    November: 3 & 17
    December: 1 & 8
    January: 5 & 19
    February: 2 & 16

  • Payment Plan Options: Tuition $4,500 USD

  • Tuition option #1: $4,000 (save $500) (One time payment)

  • Tuition option #2: $4,500 (6 payments of $750)
    First payment due at registration and the remaining 5 payments due at the end of each month thereafter

  • Tuition option #3: $10,000 = Enrollment into the program & 12 (90 minute) 1-1 coaching/business building sessions with Dermot. This year I am only accepting 6 students for this option. (payment options available – talk with Dermot)

  • Next program series will be offered in Sept of 2022.

  • If you still have questions about the program, please Schedule a 30 minute chat with Dermot?

Click here to schedule a time to talk with Dermot about the upcoming program.

Free Business Building Resources for You from the Art & Science of Business Building Program

Monthly Master Classes

  • Receive coaching from Dermot on building a prosperous coaching business and meet other coaches who are also building a coaching practice. Be in an environment of play, exploration & support.  The experience of the Master Class will help you in making your decision as to whether or not the business building program is right for you and as an added bonus you will get help in building your business right away, whether you join the program or not
  • Register for an upcoming Master Class.

The Erickson Facebook Page Business Building Page:

  • Join an empowering community of start up coaches who support each other on the path to entrepreneurial success.  On this Facebook page we share practical tools, ideas, resources, and helpful information to ensure that every coach has the knowledge and support to turn their passion and talent of coaching into a profitable business.  Content on this page includes:
  • Business building videos & audios from the Online Art & Science of Business Building for Coaches program
  • Interviews with world class master coaches
  • Exclusive content from The Art & Science of Business Building program
  • Weekly business building tips and audios from Dermot
  • Visit the Erickson Business Center Facebook page.

Free Content From The Art & Science of Business Building Program

Pay in Full

  • Save $500

6 Payments of

  • (over 6 months)